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Baby Boom | Kohl's Strategic Rebranding with Babies “R” Us
Jul 31, 2025

Baby Boom | Kohl's Strategic Rebranding with Babies “R” Us

Plus: Kit & Kin Secures Its First Baby Skincare Listing In A Major Retailer

Rafe Houston
Rafe Houston
Weekly Newsletters Weekly Newsletters
Baby Boom | 🛍️ The Rise of Mini Minimalism in Kidswear
Jul 23, 2025

Baby Boom | 🛍️ The Rise of Mini Minimalism in Kidswear

Plus: 🎯 The attribution trap costing maternity brands growth

Rafe Houston
Rafe Houston
Weekly Newsletters Weekly Newsletters
Baby Boom | Fospha’s Halo Effect Research Exposes What Really Worked This Prime Day
Jul 16, 2025

Baby Boom | Fospha’s Halo Effect Research Exposes What Really Worked This Prime Day

Plus: The history of pregnancy fashion might just inspire your next campaign (1793 called)

Rafe Houston
Rafe Houston
The essential newsletter for e-commerce marketers in maternity. Stay ahead with the latest trends, insights, and strategies to turn pages into profits

Baby Boom

The essential newsletter for e-commerce marketers in maternity. Stay ahead with the latest trends, insights, and strategies to turn pages into profits

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